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Want to write a persuasive product description but not sure what best-in-class copy looks like? You’re in the right place – because the easiest way to learn is with examples! This article breaks down 7 key features of a stand-out product description for D2C or retailer sites, with 8 real-life examples from a range of industries.

Savant London wrapped up last week with lots of insightful keynotes, productive meetings, and some seriously spicy turmeric shots. In case you missed the event or didn’t hear all the talks you planned to, we’ve done the decent thing and recapped all the key takeaways here. 

An average of 59% of people celebrate Valentine’s Day globally, with US consumer spending hitting a new record of approximately $25.8 billion in 2024. More shoppers buy their Valentine’s gifts online than anywhere else – so make sure to prepare your eCommerce site to take full advantage of February 14th. Here are 4 must-know strategy ideas to maximise traffic and sales this Valentine’s Day. 

2025 is set to be a seismic year for eCommerce. But in this rapidly transforming digital world, which trends matter most? To help you pinpoint where to focus, here are 5 key predictions for eCommerce in 2025 – number 5 might surprise you.